Reels vs TikTok: Data and performance insights
Since the launch of Instagram Reels - as the platform's quick response to attract social media users to short-form video - marketers have been caught in a Reels vs. TikTok battle, trying to identify the best performing network at any given time. To discover which of the two most popular social media platforms is currently delivering the best results, we analyzed 564,454 TikTok videos and 1